HE:ARIM(hearimcosmetic) has been achieving rapid growth in the global beauty market through increasing exports. At this exhibition, the brand went beyond the concept of clean beauty, focusing on skincare solutions that combine high functionality with safety, drawing significant interest from international buyers.
In particular, products with fast-acting benefits for soothing, hydration, and elasticity improvement received strong praise on-site. Developed with carefully selected, premium-quality ingredients, HE:ARIM(hearimcosmetic) products are recognized for being safe and effective for all skin types.
A representative from HE:ARIM(hearimcosmetic) stated, “In the global market, what matters most is delivering products that are both fast-acting and safe for the skin. We will continue to accelerate our overseas expansion and further spread our brand philosophy worldwide”
Through its participation in the K-Beauty Expo, HE:ARIM(hearimcosmetic) reaffirmed its position as a leading K-beauty brand growing through exports, while highlighting the differentiated competitiveness of its functional and low-irritant skincare.
이병학 빅데이터뉴스 기자 lbh@thebigdata.co.kr
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